Hyundai Ioniq BEV Dominates August 2023 Sales Charts in the US

Hyundai Motor America has once again astounded the automotive industry with its outstanding performance in August 2023. The Korean automaker reported an impressive total of 65,046 vehicle sales in the United States, marking a solid one percent increase compared to the same period the previous year. Notably, Hyundai’s year-to-date results have been exceptional, amounting to 526,186 units, signifying an impressive 12 percent year-over-year growth.

However, the real star of Hyundai’s recent sales surge is undoubtedly its E-GMP-based all-electric cars, the Ioniq 5 and Ioniq 6. Let’s dive deeper into their remarkable performance:

Ioniq 5 and Ioniq 6: The Electric Duo’s Remarkable Surge

In the scorching heat of August, Hyundai managed to sell a staggering 5,235 units of its Ioniq 5 and Ioniq 6 electric vehicles in the US market. This achievement translates to an astonishing 245 percent increase in sales compared to the previous year and constitutes a noteworthy 8.0 percent share of Hyundai’s total sales volume for the month. Remarkably, this performance was only slightly overshadowed by an even more extraordinary July.

But the electric revolution at Hyundai doesn’t stop here. In addition to the Ioniq 5 and Ioniq 6, the company has also seen impressive growth in sales for other electrified models, including the Hyundai Kona Electric, Santa Fe PHEV, and the Tucson PHEV:

Electrification Beyond the Ioniq

  • Hyundai Kona Electric: While specific numbers are not available due to it being counted together with the ICE Kona, it’s worth noting that Kona Electric sales surged by a remarkable 653 percent year-over-year.
  • Santa Fe PHEV: This model saw a substantial 55 percent increase in sales.
  • Tucson PHEV: The Tucson plug-in hybrid witnessed a significant growth of 150 percent in sales.

The data paints a clear picture: everything rechargeable is on the rise for Hyundai. Even more impressively, the Ioniq 5 and Ioniq 6 achieved their second-highest monthly sales figures ever, with 3,572 and 1,663 units sold, respectively.

A Closer Look at August BEV Sales

Let’s break down the electric vehicle sales figures for August 2023:

  • Hyundai Ioniq 5: The Ioniq 5 recorded an outstanding 3,572 units sold, marking a remarkable 136 percent increase year-over-year.
  • Hyundai Ioniq 6: With 1,663 units sold, the Ioniq 6 made an impactful debut in the market.
  • Hyundai Kona Electric: Specific numbers are not available due to the consolidated reporting, but its sales growth is undeniable.

Collectively, the Ioniq family, consisting of the Ioniq 5 and Ioniq 6, achieved an impressive 245 percent year-over-year sales increase and contributed significantly with an 8.0 percent share of the total sales volume.

Year-to-Date Success in 2023

Taking a broader view, the year 2023 has been exceptionally promising for Hyundai’s BEV sales:

  • Hyundai Ioniq 5: With 21,348 units sold, the Ioniq 5 experienced a notable 24 percent year-over-year growth.
  • Hyundai Ioniq 6: The Ioniq 6, a new addition to the lineup, has already made a significant impact with 6,653 units sold.
  • Hyundai Kona Electric: Once again, specific numbers remain undisclosed due to reporting consolidation.

In total, the Ioniq family accounted for 28,001 units sold, showcasing a remarkable 63 percent year-over-year growth and capturing a 5.3 percent share of Hyundai’s overall sales.

Looking Back at 2022 and Ahead

As a point of reference, it’s important to note that during the entirety of 2022, the Hyundai Ioniq 5 achieved total sales of 22,982 units, representing approximately 3.2 percent of the total sales volume. The Ioniq 5’s success in 2023 has undoubtedly exceeded expectations.

Unfortunately, the official statistics do not provide insights into the sales results of other all-electric or plug-in hybrid models, as they are consolidated with conventional or non-rechargeable hybrids.

The Nexo’s Standing

In the world of hydrogen fuel cell vehicles, Hyundai’s Nexo model reported 18 units sold in the last month, mirroring the performance of the previous year. However, the year-to-date figures tell a different story, with 157 units delivered, reflecting a 51 percent decrease compared to the previous year.

In conclusion, Hyundai’s August 2023 sales figures underscore the company’s commitment to electrification, with the Ioniq 5 and Ioniq 6 leading the charge. As the automotive industry continues its shift toward sustainable mobility, Hyundai’s remarkable growth in the electric vehicle segment positions it as a formidable contender in the market.


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